Group 4
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Prepare to start using
social media
Before an emergency
During an emergency
After an emergency
1. Consider the legal
implications
2. Consider the needs in
human and financial
resources
3. Prepare a social media
strategy
4. Clearly communicate
the social media
strategy and provide
staff training
5. Explore what ICT tools
are available for social
media monitoring and
analysis
6. Use of apps for direct
communication (A2C &
C2A)
7. Plan the next steps to
start using social media
1. Provide information
about your
organisation, its
operations and
emergency prevention
and preparation
2.
Raise awareness on the
use of social media
3.
Use of ICT tools for
social media
monitoring and
analysis
4.
Team up with other
groups and
organisations
5.
Publish alerts for the
risk of an upcoming
emergency
1. Understand how social
media is used by
citizens during
emergencies
2.
Establish
communication with
the public
3.
Request information
from the public
4.
Use of ICT tools for
social media
monitoring and
analysis
5. R
espond to false
information & rumours
6.
Collaborate with
emergent group
initiatives, e.g. VOST
1. Continue the
communication with
the citizens
2.
Evaluate your social
media use during the
emergency
•
Data Protection &
Privacy Guidelines for
Processing Data
• Publication and
dissemination of
guidelines
Guidelines for citizens
Additional Content:
Guidelines for Emergency Services